Hatchlings Games

Web Gaming 2.0 Revolution

You pray Encepharon?

This incident happened a few days ago, and I didn’t really pay much heed to it until it really back when Slade and I were discussing about marketing the game.

It was like this. So I stopped by my favorite comic store as I headed back to Cyberjaya from home (I had to go back to help my mum do some typing and data entry), and I chatted a bit with the store owner before I left. The owner was a Chinese woman, probably in her mid-fifties. I’ve been quite a regular for the past five years or so, and I told her quite a lot of stuff about me. So I was telling her about this cool online card game we’re developing, and it was then the problem struck.

“What’s the game called?” She asked.

“Enc…” It hit me for a moment that no matter how slow I pronounce the word, a person who never spoke much English just couldn’t pronounce Encephalon. Not that she doesn’t know much English, but I’ve never heard her speak English and I just assumed so. In any case, the question just struck.

How are non-English speakers going to pronounce Encephalon?

“你要玩Encephalon吗?”

“一緒にエンセファロンを遊ぼう?”

“Voulez-vous jouer Encephalon?”

(Pardon my foreign languages, I just used Babelfish.)

Do they sound right? It’s a subject worth studying into, but I just cannot imagine a person inviting another person to play our game in another language. It appears that we’re in need of a better name. Any suggestions?

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January 28, 2007 - Posted by | Encephalon, Game Design, Quasr Concept

12 Comments »

  1. Come to think of it. Does Encephalon have a translation name for other exotic languages, like for Chinese or Korean ? I see you have there for Japanese. 😀

    Comment by Jad [Alt] Kaizer | January 28, 2007 | Reply

  2. What’s the meaning of Encephalon, by the way? Or does it has one?

    Comment by Virion | January 28, 2007 | Reply

  3. Kaizer – We could probably just transliterate into Korean (‘En-se-pal-lon’), but Chinese seems to be quite tricky.

    Virion – ‘Encephalon’ is the Greek word for ‘brain’.

    Comment by nowing | January 28, 2007 | Reply

  4. Does it hv any easier to remember short forms…
    Well, i mean as in WOW for World of Warcraft…

    Comment by nkhosm | January 28, 2007 | Reply

  5. nkhosm, you do have a point there. Abbrviated name does to stick to memory better. Heres a few things i could consider when naming a game.(brackets are bad examples)
    1)People should be able to LOOK at it and a have some idea how to pronounce it (try pronoucing Zeitgeist).
    2)People should be able to HEAR it and a have some idea how to spell it (try spelling Zeitgeist).
    3)Names that stick in your head (try remembering Armored Scrum Object).
    4)Names that have good meaning (try Wargasm).
    5)I like names that turns out to be a verb word, like google,flickr and blog..

    Comment by cinod | January 28, 2007 | Reply

  6. Well, since Enchepalon is Greek for “brain”, you can find that foreign language’s equivalent of brain and put it into your title. Or maybe… you could re-name it? Encephalon is a cool word, definitely. But since you posed that question, maybe you have to see if that title is a marketable one.

    Comment by Ganaesh D. | January 29, 2007 | Reply

  7. At first read – and subsequent ones too, I still don’t know how to pronounce the name. Needs something more simple and direct 🙂

    Comment by Mike Tee | January 29, 2007 | Reply

  8. Even the title of your blog entry spelled it wrongly, or..was it intentionally?

    I think you guys definitely need to come up with better name, cool name does not necessary translate into good name. Furthermore how does ‘brain’ related to the game?

    Comment by YP | January 29, 2007 | Reply

  9. Mike, thanks for the comment. Any suggestion on the name? We just need something catchy and could register a domain with.

    Comment by Slade | January 30, 2007 | Reply

  10. YP, intentional of course. The name was created from a setting perspective, rather than a marketing perspective. From now on its going to be more marketing-friendly.

    Comment by Slade | January 30, 2007 | Reply

  11. The dev team wants you guys to write some suggestion on the game’s name. Thanks. Please refer to cinod79’s earlier comment. P/S: We are really very busy lately.

    Comment by Slade | January 30, 2007 | Reply

  12. Yeah, and maybe the best name could put up on a contributor list.

    Comment by cinod | January 30, 2007 | Reply


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